WooCommerce Instagram

Create an account or log in to Instagram - A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family.


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WooCommerce Instagram

WooCommerce Instagram allows you to connect your store with Instagram, upload your products to your Business Manager, create shoppable posts and stories, and define product hashtags to showcase how your customers use your products in your store.


  • WooCommerce 3.5+.
  • An Instagram account.
  • A Meta Business Manager account (formerly Facebook Business Manager)


  1. Download the .zip file from your WooCommerce account.
  2. Go toWordPress Admin > Plugins > Add New and Upload Plugin with the file you downloaded with Choose File.
  3. Install Now and Activate the extension.

More information at Install and Activate Plugins/Extensions.

Business Manager setup

Before configuring and using this extension, you must set up a Meta Business Manager account. If you don’t have one account yet, please, follow these instructions.

The Business Manager is a Meta tool that helps you organize and manage your business resources like Instagram accounts, Facebook Pages, etc.

Connect an Instagram account

In your Business Manager account, connect your Instagram account by following these steps.

Connect an Instagram account to the Business Manager
Connect an Instagram account to the Business Manager

Connect a Facebook Page (Optional)

You can also connect a Facebook Page to your Business Manager. More info here.

If you don’t have a Facebook Page yet, you can create one from here.

Note: This step is optional but recommended if you want to enable a shop on your Facebook Page in the future or want to make use of the “Product images” feature included in our extension.

Create a Commerce account (Optional)

To upload your products to the Business Manager and sell on Facebook and Instagram, you need to create a Commerce account. This allows you to use features like Instagram Shopping, Instagram Checkout, Facebook Shops, etc.

To create a Commerce account, follow this link.

Create a Commerce account
Create a Commerce account

After clicking on the button “Get Started”, two options will appear: Create a shop, or Create a catalog. Both options are supported by our extension, so choose what better fits your needs.

Choose a way to sell on Facebook and Instagram
Choose a way to sell on Facebook and Instagram

The “Create a catalog” option is the easiest to set up, so we recommend starting by creating a catalog. Moreover, if you plan to create a shop in the future, you will be able to connect it to already existing catalogs or create new ones.

To know more about the Commerce Manager and how to upload your products to a catalog, visit our “Product catalogs” section.

Convert your Instagram account to a business account

Once your Business Manager account is configured correctly, the next step is to convert your Instagram account into a business account. You can accomplish this in two ways: From the Instagram app or by connecting your Instagram account to a Facebook Page.

Note: If you want to use the feature of displaying Instagram images on your product pages tagged with a specific hashtag, use the “Facebook Page” method.

From the app

The Instagram app is the easiest way to convert your account into an Instagram business account. Just follow these instructions.

Convert your Instagram account to a business account
Convert your Instagram account to a business account
Instagram Business account ready
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